At a time when new and increasingly advanced data services
are driving up wireless traffic, this is being further catapulted by growth in
voice applications in advanced market segments as the migration from fixed to
mobile voice continues. And hence, technological movement towards Wimax is set
to take operators towards better delivery of services for their set of end
customers.
Today’s difficult market conditions have caused a number of
operators to delay making substantial investments in upgrading their networks
to higher capacity technology. That this is why in today’s commercially
challenging climate, all capital investments must be well justified. This is
already putting a lot of pressure on some networks and may be leading to
difficulties in maintaining acceptable levels of service to subscribers.
Globally as well as in India, wimax is emerging as one
technology that can deliver best innovative applications for operators’
networks and provide services that meet the needs for networks capable of
delivering high speed portable and mobile data services in a cost efficient
manner.
Even though the broadband data market has been rather anemic
for the past couple decades, declining average revenue per user has caused
carriers to look at wireless broadband data as a means to drive revenue
growth. While growth of low-bandwidth applications such as
downloading ring tones and SMS are experiencing sharp growth, the growth of
broadband data applications such as email and downloading/uploading files with
a laptop computer or PDA has been slow.
Recent research indicates that laptops, smartphones and
tablets are becoming the access devices of choice for broadband wireless data.
Personal productivity applications such as email, address books, calendars, and
internet browsers, are among the top applications used by the subscribers to
access broadband data on the move. Moving forward, Wimax is set to deliver what
the end customers are looking for.
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