Sandisk Celebrates Flash Memory's 25-Year Anniversary

Wednesday 22 August 2012


SanDisk Corporation marked the 25-year anniversary of flash memory, the transformational technology used by billions of consumers and countless businesses in smartphones, tablets, ultra-thin laptops, data centers and other electronic devices.
Companies such as SanDisk have increased the capacity of flash memory by 30,000 times while decreasing its cost by 50,000 times over the past two decades. SanDisk’s first product, a 20 megabyte solid state drive (SSD), sold for $1,000 in 1991 but would cost only two cents today. This efficiency has driven the wide adoption of flash memory and enabled the smart digital lifestyle of anywhere, anytime access to digital content. Flash memory fuels the three forces behind this trend – mobile computing, pervasive connectivity and the proliferation of digital content.
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“We started SanDisk in 1988 with the belief that flash memory would enable entire industries and enrich the lives of billions of people,” said Sanjay Mehrotra, president, chief executive officer and co-founder of SanDisk. “Demand for flash is greater than ever, and it’s an exciting time to lead an industry that holds such tremendous potential for the future.”

This year, individuals will create and consume 2.7 zettabytes (ZB) of digital content such as movies, music, documents and other data, according to IDC1. This represents 20 times the amount of digital content from 2005.2

“Flash memory plays a crucial role in enabling the content boom due to its low cost, ease of use and widespread adoption by consumers and professionals,” said Mario Morales, vice president, semiconductors and EMS, IDC. “Whether it’s a tablet that lets consumers access information on the go or the server behind a social media site, flash memory enables many of today’s most popular applications.”

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