Dell SonicWall to strengthen their channel focussed market strategy

From the last couple of weeks, there were rumours in market that Mr. Shubhomoy Biswas, Head of SonicWall may resign from the company. However, Dell SonicWALL has recently stated confirmed his movement on July 31st this year.

According to sources, there is a concern for SonicWall partners for general and enterprise security channels, has raised that who will look after the vendor’s long term commitment in Indian market.

Mr. Chanda Ramakrishna, National Distributor Manager of SonicWall has now pulled up his socks for leading India business until they find the good leadership.

It is reportedly said that Dell SonicWall will apply the existing marketing strategy for the company. Also, vendors are approaching the same stability and possibly new avenues for the SonicWall partners as they were doing before.

In a statement issued via email, Richard Ting, VP — Asia Pacific, Dell SonicWALL stated that currently, they are making important decisions to determine the best possible personnel and leadership for this important market. They are looking for the right leadership to ensure, satisfaction of their existing customers, expand their market share and achieve their business goals to take the Dell SonicWALL business to the next level in the country.

Further he added, Dell’s acquisition of SonicWALL has strengthened their overall market position and has opened up some new opportunities for their global channel partners. Dell SonicWALL is firmly committed to the channel and their partners will continue to play an important role in the success of their business going forward.